The 2005 version of Sony BMG Music UK
In 2005 we redesigned the site for Sony BMG Music UK. When we started on the project, I did a series of designs, all quite neutral, seeing that a label as big and diverse as Sony BMG can’t really be pigeon-holed in one visual style related to a specific music genre. However, during the design process it became clear the label wanted (or needed) a very “Pop” approach - so after a few weeks the result was a compromise between my original idea and a candy coloured alternative. It did the job, but in my personal opinion I always felt it lacked something - being neither this or that.
Fast forward to a couple of weeks ago and Sony BMG decided to focus more on the label itself than being a 100% customer-facing site. Enter our original design concept, some cleanup, and voila.
The 2007 version, based on the original design concept
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